Why should beIN Sports beat Atalanta?

The shock of the 19th day of Serie A fulfilled all its promises on Sunday evening. Bianconeri and Nerazzurri He set the Juventus Stadium on fire, leaving with a draw (3-3) after a match that finally reached the expected spectacle. Thriller fans got their money’s worth. Outside of France anyway. beIN Sports, the broadcaster of the Italian championship in France, could not actually broadcast the meeting after the decision of the Directorate-General for Competition, Consumer Affairs and Prevention of Fraud (DGCCRF). In the sights of the authorities, the Plus500 trading platform proudly displayed on the Bergamasques jersey …

Penalty 500

is responsible for monitoring “To the proper functioning of markets for the benefit of consumers and businesses”DGCCRF explains that it has taken the said action “to enforce the ban on advertising risky financial contracts”, according to Article L222-16-1 of the Consumer Code. On its website, Plus500 highlights the possibility « trade anywhere, anytime »highlighting contracts for difference (CFD): “Our award-winning CFD trading platform offers multi-asset financial instruments from various markets around the world. » However, it warns about CFDs “ there is a high risk of rapid loss of capital due to leverage. 79% of retail investor accounts lose money when trading CFDs with this provider. You need to make sure you understand how CFDs work and how you can afford to risk losing your money. » Trouble spot. The name of Plus500 already appeared in 2018: the Association of French Brokers and Investment Service Providers (AFCOPSI) then took over the government. “ad” made for the sponsor colchonero During the broadcast of the Europa League final between OM and Atletico. In July 2021, an administrative judge approved it “The ad for investment provider Plus500, which appeared to be a collection of players’ jerseys and was broadcast to French viewers, was actually an ad for risky and legal financial contracts prohibited by the consumer code”. Thus, the decision of the DGCCRF was reported to beIN Sports at the end of 2022.

We bring to the attention of our subscribers pic.twitter.com/7r7BYkFUTg

— beIN SPORTS (@beinsports_FR) January 20, 2023

What’s next?

Until further notice DeaFifth in Serie A, it will therefore no longer be broadcast on French television. “This is an order, we can be sanctioned, so we follow the orders of justice.entrusts us with the chain. We make this decision. We are especially disappointed for our subscribers, as we try to provide them with a complete catalog. Atalanta matches are always a spectacle, they are a very attacking team. This decision affects beIN Sports programming as well as all Serie A fans, especially during the big clash with Juve. » The chain declares “Do everything possible to find a solution” and find Atalanta matches on their antennas “as soon as possible”. The Bergamo club, in particular, will soon travel to the Stadio Olimpico to face Lazio (February 11) and the San Siro to rub shoulders with Milan (February 26). Blurring the shape will not be an option in any case. “Unfortunately, it’s technically too complicated, we can’t do it. » The DGCCRF’s decision also raises the issue of possible court practice and therefore banning the distribution of other partner teams of the trading company. In addition to Atalanta, Plus500 sponsors Chicago Bulls, Young Boys Bern and Legia Warsaw. DGCCRF says it works “ The Autorité des marchés will be in close contact with financiers on these topics and, if necessary, will analyze on a case-by-case basis the advertisements directed at French depositors in favor of complex and risky financial products. ». Realize that trading can expect huge backlash.