Blissim, Biotyfull, Glowria, My Little Box: how much budget for a beauty box? – 01.08.2023, at 08:30

Discover the comparison of beauty boxes. (photo credit: Glowria website screenshot)

Do you want to subscribe to your first beauty box or replace your monthly purchase, but are struggling to choose? After the first box released by Birchbox, the offering has grown significantly. Content, price, subscription type: Thanks to our comparison, you are sure to find the best beauty box for you.

1. Blissim (formerly Birchbox)

This is the first beauty box introduced on the French market under the JolieBox name. It merged with American Birchbox in 2012 before being renamed Blissim in 2020. This box allows you to try cosmetic, skin and hair care products from fashionable and prestigious brands that are not available everywhere. You get 5-6 products with minimum cost every month

60 euros

. A positive point: the presented products can be purchased at a discounted price in the Blissim online store. Ideal when you love! Only downside: the items offered in the box are in travel or miniature format.

In terms of price, the Blissim box is one of the cheapest on the market:


unmarked. For a 12-month commitment:

1 euro

first box, then


. Delivery is included.

2. My little box

My Little Box includes 3 beauty products (including 1 natural product created by My Little Box) and 2 lifestyle accessories. Each box is designed around a theme and beautifully illustrated. This allows the container to be reused. The brands offered are high-end and trendy (Nuxe, Couvent des Minimes, Dr Hauschka, Courrèges, Diptyque, Urban Decay, Kat Von D, etc.). In terms of product size, these are mostly travel sizes, but each box usually contains at least one large format product.



per month without obligation or

203 euros

per year (paid once) or


Box. Free delivery.

3. Natural beauty

This beauty box is made in France and contains 4-6 organic procedures in a large format. The products are diverse (cosmetics, make-up, hair care, hygiene products as well as beauty) and come from quality brands. Belle au naturall is a loyal box: all treatments are guaranteed

cruelty free

(not tested on animals). On the packaging side, the container is made from recycled cardboard and the products are not individually wrapped. The company is also associated with and donates to the NGO Reforest’Action

1 euro

per box sold to fund tree planting. In order to reduce waste and overconsumption, it is possible to discover the contents of the box before it is shipped and change it to buy only the products you like. A big plus point for subscribers!

A box of Belle au naturall offers excellent value for money with a saving of at least 50% compared to the retail price. An optional subscription is offered


/month, shipping included. You save

5 euros

per box if you subscribe for 6 months (



4. Biotyfull box

As the name suggests, Biotyfull Box is 100% organic. It offers 6 large format products made in France (care products rather than makeup). Everything is packaged in a beautiful box covered with little cards with the history of each product as well as tips on how to use it. Subscribers benefit from an affordable loyalty program with a nice gift after twelve months.

Offered in an unsealed box




For a 12-month subscription. This means savings

84 euros

, or 2 boxes worth. The quality/price ratio is incredible, the cost of the products reaches at least

80 euros


100 euros

. The brand often offers promotions that are interesting enough to offer one or more boxes on the first purchase. Shipping is free.

5. Glowria (formerly Beauty Box)

The Beautiful Box was released in 2016 by Auféminin. Rebranded as Glowria in January 2021, it promises high-end cosmetics for the widest range of women, regardless of age, skin type or beauty routine. Every month we discover at least 4 large format products, prestigious brands and other more secret ones (Too Faced, Jimmy Choo, OPI, Benefit, Rituals…). On the packaging side, containers are painted with cardboard boxes, sets or bags.

In addition to being suitable for the greatest number, Glowria wants to be accessible to all budgets. Available for a monthly box


, unmarked. If you commit for 12 months, the rate is reduced


expresses his opinion

100 euros

compared to the price of a box per unit, i.e. the equivalent of 4 boxes. Free delivery.

6. Bright box

The glossy box is one of the first beauty boxes sold in France. In terms of appearance, it is based on a sober and stylish design. Contains 5 care, make-up and beauty products (including 3 in large format). It will delight fans of major cosmetic brands such as Benefit, Yves Saint-Laurent or Clarins, with which it offers regular collaborations. As for the advantages, we can refer to a questionnaire that allows you to better target your beauty habits and reflexes. Also note the discounts and exclusive offers on the online site.

Bright box for sale


unity without commitment and


For a 12-month subscription, that is.

48 euros

savings. Delivery is included.

Want to pamper someone you love? Offer her a Wonderbox beauty gift card valid at the biggest beauty brands (Marionnaud, Yves Rocher, Rituals, MAC, NYX…) as well as partner spas and beauty institutes. You set the amount freely according to your budget,

From €10 to €150

. Visit and

Beauty routine: what is the average budget of French women?

According to a study published in April 2021 by pollster YouGov, 36% of French women say their beauty routines have evolved since the Covid-19 pandemic. Gone from the average budget

43 euros


37 euros

per month (from

46 euros


37 euros

18-34 years old). Make-up purchases are decreasing: 40% of respondents buy less lipstick, 29% less foundation, 26% less mascara and 25% less eye shadow. French women care more about their skin: face cream is the product with the highest increase in purchase frequency (+28%).

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